Properties Window
About the project
We have created a new website design for the local real estate agency OKNO NEMOVITOSTÍ. This project was developed in cooperation with the Upster agency, which works on performance marketing for the client.
One of the biggest challenges of this project was to modernize our client's visual style. Therefore, we created a new, simple visual system that can be applied to all materials and is sufficiently characteristic of the company. We also added a CTA color, which was missing on the original website.
UX and Web Design – David Hejret | Copywriting – digital agency Upster | Art Direction, DTP – Mirek Mito
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It has been (and still is) great working together. Our requirements for modernizing the visual style and creating a new website exceeded our expectations. They brought modern elements and simplicity to the visual style.
Jan Sedlák, MSc
Managing Director
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I highly appreciate their speed in implementing corrections, adherence to deadlines, and the efficiency of our meetings. In addition, they regularly communicated not only with us but also with the coders during the website implementation, ensuring everything went according to plan.
Karolína Šafářová, MA
Head of Marketing
UX Design
Together with the client, we selected suitable methods for UX research. We evaluated the existing website in terms of user-friendliness of website navigation. Based on the research of competitor websites, we were able to draw inspiration and differentiate ourselves sufficiently. We reached out to a customer database to fill out a user questionnaire, which resulted in several hypotheses that we subsequently evaluated. We prepared a new system architecture for browsing the website. The result of this phase was a wireframe model of the website, which we tested before the next step of UI Design.
